«Slavsant» — network of metal service centers

ukr

eng

ukr

eng

Created the structure of the cold sales department

Worked out the target audience and identified the pains of each target audience

Created "benefits" in the form of files and values for each target audience and its pain

Rebuilt the funnel in CRM

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ENG

UKR

«Slavsant» — is a modern trading platform with a full range of steel products. The company provides a full cycle of supply in civil construction, construction of industrial facilities, construction of water and gas pipelines and heating systems, engineering communications, production of metal structures, monolithic frame construction and prefabricated buildings.

Client

Client's request to us

Cold sales department
Lack of a cold system sales department.
1

Results of cooperation with GDC

1
Cold sales department
Created the structure of the cold sales department.
2
Target audience and its pains
Worked out the target audience and identified the pains of each target audience.
3
“Benefits”
Created "benefits" in the form of files and values for each target audience and its pain.
4
KPI
Created a system of leading and lagging indicators (KPIs).
5
Adaptation
Developed and implemented an adaptation system.
6
Job descriptions
Written job descriptions.
7
Motivation
Developed and implemented financial motivation.
8
CRM
Rebuilt the funnel in CRM.

Organizational structure of the sales department

Starting
Head of sales department and sales manager.
Before
One year after the project
Hunters and closers.
After

We'll make a free audit of your sales team

Please complete the contact form and we will contact you

send a request

Site development
Hawk Style Design

Building a cold sales department