Building a cold sales team from scratch
«LOGITY» — Logistics company
Country: USA
Number of working weeks with GDC:
Active phase — 10 months,
Support phase — 3-4 months
Country: USA
Number of working weeks with GDC:
Active phase — 10 months,
Support phase — 3-4 months
Company started receiving requests for miscalculations from customers
Built a clear and understandable internal sales system
Created and implemented scripts
During the support phase, work was carried out regularly with sales managers working in foreign markets
Landstar has represented logistics company Logity for 11 years. Every day, the company manages the movement of hundreds of loads in the United States - it's how they make a business work. Logity knows how this business works. Today, Logity is the most successful agent of this company in the world.
Client
Client's request to us
- Sales departmentNo cold sales department that has to work directly with end customers.1
Results of cooperation with GDC
- 1SelectionSelected 5 people from the warm sales department to work in the cold sales department.
- 2InterviewsConducted 30 interviews for cold sales managers.
- 3Sales department systemBuilt a clear and understandable internal sales system.
- 4ScriptsCreated and implemented scripts.
- 5Working with managersDuring the support phase, work was carried out regularly with sales managers working in foreign markets.
- 6CRMAssistance in choosing and implementing CRM.
Organizational structure of the sales department
- StartingThere was no sales departmentBefore
- One year after the projectCreated a department with 4 sales managers and a head of salesAfter
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