«IQOSA» — interior design studio.

ukr

eng

ukr

eng

Owner's withdrawal from the sales process.

Building a systematic B2C sales team.

Increasing the conversion rate.

Launched a hypothesis for the B2B sales team in the cold from scratch.

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ENG

UKR

«IQOSA» — international interior design and architecture studio. The company develops and implements projects for residential and commercial facilities. The company provides clients with individual design solutions that reflect the personality of the occupant and emphasize unique architectural features.

Client

Client's request to us

Owner and sales
The owner independently engaged in sales.
1
Conversion
Low conversion of incoming orders.
2
System sales
Lack of systematic sales.
3
Structure of the sales team
Lack of a clear structure of the sales team for today and for the future in case of scaling.
4
Scripts
Lack of scripts.
5
CRM
Lack of CRM.
6
Dashboards and planning
Lack of dashboards and planning.
7

Results of cooperation with GDC

1
Owner and sales
The owner's withdrawal from the sales process.
2
Systematic B2C sales team
Building a systematic B2C sales team.
3
Conversion
Increase conversion rates.
4
B2B sales team from scratch
Launched a hypothesis for the B2B sales team in the cold from scratch.
5
Operational rhythm of the sales team
Created the operational rhythm of the sales team.
6
Hiring
Hired 1 sales manager and 1 B2B lead generation specialist on a cold basis.
7
Scripts
Written and implemented scripts.
8
Motivation
Development and implementation of material and non-material motivation.
9
KPI
Creation of a system of leading and lagging indicators.
10
Adaptation
Development and implementation of an adaptation system.
11
CRM
Assistance with the selection and implementation of CRM; created a system for working in CRM.
12
Sales process
Changed the sales process.
13
Dashboards and planning
Creation of dashboards and a monthly/quarterly planning system.

Organizational structure of the sales department

Starting
There was no prescribed organizational structure.
Before
One year after the project
Team Lead, B2C sales managers, B2B sales managers, and an auditor-controller.
After

Customer review

Oleksandrа Maklyakovа,
co-owner and CEO IQOSA

Review from:

We'll make a free audit of your sales team

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Site development
Hawk Style Design

Building a B2C sales team. Recruiting