Building a warm sales department and working with cold department
"ALOHA" - online education
Country: Ukraine
Number of working weeks with GDC:
Active phase - 37 weeks
Country: Ukraine
Number of working weeks with GDC:
Active phase - 37 weeks
Reformed warm sales department
Created a system of cold sales
Hired employees for warm sales department
Developed and implemented motivation system for sales managers
ALOHA is an online spoken English school for adults. ALOHA helps you learn spoken English simply and in the shortest possible time.
Client
Client's request to us
- Warm salesNon-system warm sales.1
- Cold salesNo cold sales.2
- PersonnelInsufficient qualified personnel.3
Results of cooperation with GDC
- 1Organizational structureCreated the organizational structure of the sales department.
- 2Warm sales departmentReformed warm sales department.
- 3Cold salesCreated a system of cold sales.
- 4HiringHired employees for a warm sales department.
- 5ScriptsCreated and implemented scripts.
- 6MotivationDeveloped and implemented a system of financial and non-financial motivation for sales managers.
- 7KPICreated a system of leading and lagging performance indicators, so that the manager understands which KPIs to pay attention every day.
- 8CalibratingAssistance in calibrating sales managers.
Organizational structure of the sales department
- StartingHead of sales, sales managers, telemarketersBefore
- One year after the projectWe introduced the organizational structure of the department:
Commercial director
Head of sales
Sales quality auditor
CRM controller
Team leaders
Sales managers
TelemarketersAfter
We'll make a free audit of your sales team
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